With 27 years in the foodservice industry, Steve has a wealth of knowledge about products, so he gets paid to use all of the Webstaurant Store’s offerings.  He has a real knack for using video to get traffic to webstaurantstore.com and is probably best known for his dangerous method of frying gnocchi; watch the video by clicking here!  This one actually helped him get on the Rachael Ray Show, where she brought on an expert chef to explain how to fry it safely.

Books to Read:
- How to Work a Room by Susan RoAne
- The Tipping Point by Malcolm Gladwell

Apps/Online Resources:
- Asana
- Google Analytics
- Board Reader

Time Machine Advice:
“Just be confident.”

How to Contact:
- @webstaurant

Connect with Food Marketing Podcast:
- Contact page
- Facebook
- Twitter
- Food Marketing Roundup
- Please rate and review

Final Thoughts:
“If you’re getting into social media for the first time, just go out there and do it and learn from other people that are out there doing it already.  Look for people in your space that are already doing social media, and doing it well.”

Music: Sacrifice by Robodub
Introduction by John Lee Dumas of Entrepreneur on Fire

Produced by Lazak Productions, LLC