With 27 years in the foodservice industry, Steve has a wealth of knowledge about products, so he gets paid to use all of the Webstaurant Store’s offerings. He has a real knack for using video to get traffic to webstaurantstore.com and is probably best known for his dangerous method of frying gnocchi; watch the video by clicking here! This one actually helped him get on the Rachael Ray Show, where she brought on an expert chef to explain how to fry it safely.
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He's an advertising pro who merged his passion for food and his love of photography by creating "Dude Let's Eat", a persona that features food-related images and information on Twitter, Instagram, Tumblr, Facebook and Pinterest. More importantly, he started AudienceBoom, a service that helps create online success in social media for other companies.